Superior Essex Launches Essex Solutions Brand
Superior Essex, a global leader in magnet wire and communications cables, announced the next phase of its wire business under the new Essex Solutions brand. The company acquired Essex Furukawa Magnet Wire and now rebrands that business as Essex Solutions.
For more about the parent company, readers can visit https://superioressex.com and explore its communications portfolio at https://superioressexcommunications.com.
Global Integration of Wire Operations
Under the Essex Solutions name, the company now brings together all existing Essex Furukawa Magnet Wire locations worldwide. Essex Energy in Italy also joins Essex Solutions, which strengthens the company’s global reach and technical depth.
This integration lets Essex Solutions share expertise and coordinate resources more easily. Customers benefit from faster response times, stronger technical support, and more consistent service in every region.
Supporting Brands Within One Organization
To reinforce operations, Lacroix + Kress, IVA Insulations, and Hi-Wire join the Essex Solutions organization while keeping their current brand identities. These brands can now collaborate more closely and align projects more effectively.
During the transition, customers and stakeholders may see materials with either the Essex Furukawa name or the new Essex Solutions name as updates roll out.
Transition Timeline and Corporate Structure
Superior Essex plans to complete the Essex Solutions brand transition, including most naming changes, by April 30, 2025, and will introduce a new Essex Solutions logo soon. The parent brand, Superior Essex, continues to oversee Essex Solutions, Superior Essex Communications, IVA, Lacroix + Kress, Hi-Wire, and Essex Brownell.
Today, Superior Essex employs more than 3,000 people in 11 countries on three continents, which gives Essex Solutions a strong platform to support OEMs and technology partners worldwide.