UltraTech Cement Expands Beyond Cement Production
UltraTech Cement Limited, India’s largest cement manufacturer and a flagship company of the Aditya Birla Group, announced a $216 million (₹1,800 crore) investment to enter the wire and cable industry over the next two years.
The company shared the decision at its February 22 board meeting. It plans to begin production by December 2026 at a new manufacturing facility in Bharuch, Gujarat. UltraTech intends to leverage its extensive manufacturing expertise and strong customer relationships to deliver high-quality wires and cables, expanding its presence across India’s booming construction sector.
Strengthening India’s Infrastructure Network
Furthermore, UltraTech aims to apply its deep understanding of infrastructure markets to design reliable and durable wire and cable solutions. Consequently, this step supports its broader vision to offer integrated construction products that meet evolving industry needs.
According to the board, the company will produce wires and cables for residential, commercial, industrial, and infrastructure applications. This diversification not only enhances UltraTech’s product range but also positions it as a complete construction solutions provider for end customers.
Seizing Opportunities in a Growing Market
Additionally, India’s wire and cable market has maintained strong momentum, recording a 13% CAGR between 2019 and 2022. The shift from unorganized to organized players has fueled competitive opportunities, encouraging large-scale manufacturers to participate in this expanding sector.
Therefore, UltraTech sees this investment as an important opportunity to serve a high-growth market with technologically advanced, quality-driven products that align with its reputation for excellence.
Chairman Highlights Long-Term Vision
Company Chairman Kumar Mangalam Birla said the venture represents a strategic expansion within the construction value chain. “Our foray into wire and cable manufacturing aligns with UltraTech’s commitment to deliver end-to-end construction solutions and superior customer value,” he emphasized.
Meanwhile, the board’s approval underscores UltraTech’s confidence in innovation, diversification, and long-term growth. The company’s integrated approach combines advanced technology, sustainability, and efficient manufacturing processes to produce reliable infrastructure products.
UltraTech’s Global Leadership and Broad Reach
As the flagship cement company of the Aditya Birla Group, UltraTech operates in more than 40 countries across six continents. It stands as India’s largest producer of grey cement, white cement, and ready-mix concrete (RMC). Notably, it remains the only company outside China with over 175 MTPA cement capacity in a single country.
Ultimately, this bold move into the wire and cable sector further solidifies UltraTech Cement’s leadership by bridging traditional construction materials with energy infrastructure solutions. As a result, the company reinforces its position as one of the world’s most diversified and dynamic building materials providers.